CIRCUIT
Circuit
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Network · Across the communities you support

Know what participation leads to.

Circuit shows how people move from first attendance to regular participation, then, when you connect approved first-party data, how that behaviour relates to the customer outcomes your business already measures. Organisers keep the guest relationship.

See the relationship, not the headcount.

Know who is new, who is returning, who is becoming a regular, and where relationships are weakening.

Attendance tells you who came. Progression tells you whether a relationship is forming. Outcomes show how that relationship connects to the measures your business already uses.

Network view · 90 daysIllustrative
Participant records412
Total presences1,140
Community state
First-time156
Returning188
Regular54
At risk14
First to second attendance44%
Second to third61%
Member namesnot included

See what creates progression.

Compare programmes, locations and formats by the relationships they build over time.

Return rate is one diagnostic inside that comparison rather than the measure of it. A programme can hold a high rate on a small number of records, which is why the records are shown beside it.

Programme portfolio · this quarterIllustrative
ProgrammeRecordsNow regularReturn rateRun club1822838%In-store classes96819%Ambassador socials641844%

Return rate is one diagnostic · the records are the measure

Know what to do next.

Surface the people and programmes that need recognition, another invitation or re-engagement, within the relationship and permissions you already own.

Circuit has no network-initiated action anywhere in the product. What is surfaced here is surfaced to the organiser who runs the room, and the invitation, the recognition and the decision stay theirs.

Relationship opportunities · this weekIllustrative
OpportunityRecordsFirst-time, due a second visit34Returning, close to regular19Regular, gone quiet12Came back this month7

Surfaced to the organiser who runs the room · support does not mean ownership

Connect participation to business outcomes.

With an approved first-party data bridge, see how participation corresponds with purchase, membership, renewal or the outcome you choose.

Connect an approved first-party outcome source to compare purchase, membership, renewal or another business outcome by participation depth.

Circuit does not silently merge attendance with customer data. Commercial outcomes are linked only through an approved first-party bridge, with the source, purpose and coverage visible in the product.

Outcomes · 90 daysIllustrative

268 of 412 participant records are linked to the approved outcome data (65%).

StageRecordsOutcome rateFirst-time9612.5%Returning12818.8%Regular4431.8%

Association among matched participants; this does not establish causation.

Purchase, membership, renewal or the outcome you choose

Prove only what the data supports.

Circuit separates measured presence, relationship progression and commercial outcome data. It does not turn correlation into causation.

Circuit shows measured relationships between participation and outcomes. Causal claims require evidence that supports them.

What each figure comes from
LayerSourcePresenceMeasured at the door by CircuitProgressionComputed from those recordsOutcomeYour own approved sourceCauseNot claimed

Three layers, reported apart

See where a programme is underfilling.

See attendance targets, likely turnout and plan status across your sites, with the organiser responsible named on every room. Local teams keep their guests and their decisions; your network sees where support is needed and what happened afterwards.

Upcoming rooms · next four weeksIllustrative
Room and organiserTargetExpectedThursday ComedyPeckham · Sion Rhys6044Salt Supper ClubDeptford · Naia Adeyemi40Not availableBacklightHackney Wick · Ade FasholaNot set

Not available where the cohort is small · action stays with the organiser

One system, deployed across the estate.

Blocks fixed in venues and rooms. Cards in the hands of the staff and ambassadors who work your programming, and with the guests and members who attend it. A host can also check people in from the list. Every method writes the same verified presence record, under consent captured at the moment of capture. No mandatory app download for guests to attend or check in.

Portable identity. Scoped visibility. Aggregate federation.

If a member chooses to connect their Circuit to an account of yours, that connection is theirs to make and theirs to revoke: explicit, purpose-specific, separate from attendance consent, and never a silent match against a CRM or CDP record.

The default institutional view is aggregate: participant records, presences, composition, progression by stage, and comparison by programme and location. Small cohorts are suppressed rather than shown. Circuit does not hand you member names, emails, phone numbers or a bulk export of the people who attended.

Who sees what
PartyDefault viewOrganiserTheir own communityVenueEvents it operates, patterns elsewhereInstitutionAggregate participationAnother memberOnly a chosen broadcast

Portable identity · scoped visibility

How a measured deployment runs.

  1. 01

    Days 1-30

    Deploy. Programmes and locations scoped, measures agreed, hardware placed across one location. Blocks go into the rooms, Cards go to the staff who work the door. The first measured events run and capture rate is established.

  2. 02

    Days 31-60

    Learn. See who is new, who is returning, who is becoming a regular, who is drifting away, and which programmes move people forward. The organisers running your powered communities put recognition and invitations to work in their own rooms. Midpoint snapshot delivered.

  3. 03

    Days 61-90

    Decide. The strongest formats, hosts and locations are documented against the measures agreed on day one, with a recommendation for what to continue, change, expand or stop. Where you have connected an approved first-party source, outcomes are reported by participation depth with the caveat beside them. Production, or end. You decide at 90.

Run club · Tue 18:30Illustrative
In the room48
Captured41
First time here14
Been before27
Guest relationshipstays with the organiser

Capture rate · composition · return

A fixed-fee 90-day deployment. Annual contract if you continue. Multi-site estates and institutions with several programmes are scoped separately.